Textual Elements and Typography: The words 'Never Served' are in Red which shows its negativity while the word 'Veteran' in Blue which shows its positivity. The same goes for the background on the people.
P- The purpose of this poster is the paint a negative picture of the people in red while painting a positive picture of the person in blue.
A- The audience is the people living in the US.
C- The context of this situation is that there is an election ongoing and this poster is trying to alter voter opinion.
C- The culture of this is that many people would want a Veteran to decide on military situations and that they would want Peace instead of War. This culture helps to paint a positive picture of the person in blue as he claims to want Peace instead of the other candidates who want War.
Main Message: The main message of this poster is to consider voting for the 'better' candidate who knows about military procedure and mindset and believes in Peace, unlike the other candidates who are 'warmongers'.
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